Tommy Pursel Group - Las Vegas Real Estate Professionals
Sellers - Why List with Us?
We are one of the top real estate web-sites searched on the world wide internet web, ranking first on the front page on such search engines google, bing, and Yahoo. As such, the exposure of your property will be seen by more buyers in the market than if an agent is listing your property exclusively on the MLS service. Further, your listing with us will not be competing with hundreds of other Las Vegas properties. We average over 1000 visitors a month to our web-site all looking for information on our site, our agent's qualifications, and view the properties we are offering/featuring. We specialize in making your property stand out with top end photographs and video coverage. We then professionally edit the photographs and video to increase interest, demand, and offers to buy. Schedule an appointment today with Tommy or one of our associates and we will discuss how our marketing plan will get you the top selling price.
General Information - When selling your home, you want to squeeze as much value as you can out of it, but how? For inexperienced sellers, moving a house can seem to be a monumental task filled with confusing jargon, complicated paperwork, frustrating response levels, and unexpected, highly costly expenses. That last issue, the expenses that come with selling a home, are the biggest concern that sellers have when trying to stamp the words SOLD in big bold letters over top of their for sale sign.
There are a number of different factors to consider when trying to save money while selling your house, including deciding whether you want to hire an agent or sell the house yourself, the best and most inexpensive marketing techniques, how to save on legal matters, and how to make sure your home is ready to sell without overspending. Knowing which routes to take and how to approach them will make your head spin if you do not know where to start, and that is why we are providing you with a comprehensive guide to save every penny that you can when putting your home up for sale. Our guide includes a list of each possible road to follow; with our detailed breakdowns on how to save the most money possible for each one will make traversing that path seem a little less lonely.
Make Sure the Price is Right
Listing your home at an optimal price is unfathomably important. List your house to high, and no prospective buyers will bite; too low and you could be costing yourself tens of thousands of dollars. That is why you must know your home's market value; while knowing this may seem tricky, it can be made awfully simple by knowing a few basic things. First, you will want to visit those real estate listing sites, because most of them provide details about recent sales. In order to obtain more details about the recent sales in the area, you can visit your county's public records website. All property sales are made public record by law, and most county public records websites allow anybody to search for recent sales by zip code, neighborhood, and address.
Comparing your home with houses in the area will allow you to better gauge your home's value, but don't just try to match the prices that you see other properties being sold for. If a nearby house similar to yours is sold for $200,000, but you have a swimming pool and they don't, add about ten grand to your home's value; the same goes for number of rooms, bathrooms, square footage, property area, ect. Use anything that you think might add value to your home to leverage a few more dollars into the listing price. Remember, though that the inverse rule applies if your home is missing features that a recently sold house possesses. Once you know what your desired selling price is, list your home at a price about five percent higher, because buyers are going to want to negotiate anyway; if you get lucky, someone might just go for your listing price; otherwise, let them talk you down to your preferred selling price.
Also remember that the market is not static, and neither is your listing price. If the overall market drops, make an assessment to see if you need to lower your price; if the market spikes, don't be afraid to slap a few grand onto your asking price.
Market your Home
Now that the word is out that you want to sell your lovely three bedroom townhome for $200,000, it is time to let everyone know why your home is a better deal than the identical one down the street that is selling for the same price.
There are countless marketing tactics, and some of them can be costly. Many people think that a good marketing plan involves big bucks, but smarter, more cost-conscious marketing plans are always more effective than plans that mostly involve tossing dollars down a black hole without really knowing if you are getting reasonable returns. Below are some of the best and most cost-effective ways to market your home:
Lawn Signs: Although many people no longer get out enough to come across FSBO signs, there are those who do; some people interested in buying a new house will even drive around searching for FSBO signs.
Post Positive Details about your House on those Online Listing Sites: People scanning the web for a home look at prices first, but pricing is so strongly guided by the market that they look for something to set the homes they click on apart. Be creative, and list every positive element of your house in vibrant, but concise detail; be sure not to over embellish though. Being truthful will go a long way in closing on potential deals that you attract.
Photograph Everything! When someone is searching for a new home, they want to be able to picture themselves living there. By photographing every nook and cranny of your house—free of clutter—you are sure to get about a dozen photos that will allow prospective buyers to visualize themselves in your home.
Create Catchy Headlines
When posting to an EBay or Craigslist, or putting an ad in the newspaper, you are competing with countless other sellers who all want to be noticed just as much as you do; there are so many that most home shoppers won't give an advertisement more than a few seconds to entice them. This is why a concise, catchy headline will go a long way in attracting prospective buyers.
Highlight as many positive attributes about your home as you can in only a few words. If you think your house is worth more than what you are selling it for, try “Selling Below Market Value”. If your home is conveniently located near the metro train station, write “Conveniently Located Two Blocks from Subway”. Heck, try to rhyme if you can. Get creative. Others will try to be.
Hold an Open House or Two
This will help get the word out to people in the local area that you are selling your house; even if the people that attend aren't really interested, this will help spread the word.
Make sure your house is CLEAN when you hold an open house. And by clean, we don't mean tidy. Clear out the living room, the bedrooms and the basement. Create as much open space as possible. People are coming to see your property so that they can visualize living there in their own style, not to see how well you can decorate.
Cover your Legal Bases
Hiring a lawyer usually only costs a few hundred dollars, and they will make sure that you do not make a legal mistake that could cost you tens of thousands of dollars. Before you to sign or agree to anything, consult a lawyer, and if at all possible, have a lawyer that YOU hired present at all steps of a transaction.
Find out How the Buyer Intends to Pay
Once someone has contacted you about your home, it is prudent to fund out how they intend to pay. A buyer paying cash, for instance is a sure bet. Buyers that are pre-approved for a mortgage are usually pretty certain as well. Watch out for buyers who haven't been approved for a mortgage, or who won't specify how they intend to pay. These people are likely to end up wasting your time.
Negotiate a Price that Works for You
Now that prospective buyers are banging on your door, and you have a lawyer covering your backside, it is time to begin the negotiation process. When in the midst of a negotiation, a smart buyer is going to try and convince you that it is a good idea that you should sell your home well below its value; when the negotiation process starts, each side is trying to sell the other on a sale price. Don't let them suck you in to a price that you don't feel comfortable with. Stand firm and keep hitting them with counteroffers; if they don't like your final offer, you should have marketed well enough that they aren't the only one interested, so move on.
Keep in mind that offers and counteroffers are usually made in the form of a binding contract if both sides agree, so don't make multiple counteroffers, because you could be in serious legal trouble if multiple buyers agree to your counteroffers—your lawyer should advise you of this.
Now that you have nailed down a buyer at an agreeable price, you can just sit back and wait for closing right? Absolutely not. Once a contract is signed, most buyers will require a home inspection period to determine if any major repairs are needed to bring the home up to par; if there are, the contract could be voided, so it would behoove you to find and fix and broken water pipes, roof leaks, or termite infestations that you find.